GapMaps Demographic Data in USA
Comprehensive and Granular Global Demographic DataGapMaps is a leading supplier of premium demographic datasets with global coverage across Australia, India, South East Asia, Saudi Arabia and North America.
We partner with Applied Geographic Solutions (AGS) to provide the most comprehensive range of demographic datasets in the United States including over 40,000 variables across topics including estimates and projections on population, demographics, neighbourhood segmentation, consumer spending, crime index and environmental risk available at census block level.
Understand who lives in a trade area, where they work and their spending potential so you can make more informed location planning decisions and run targeted marketing campaigns globally.
Datasets trusted by some of the world’s biggest brands to make site selection decisions
![Data-Logo-3](https://www.gapmaps.com/wp-content/uploads/2023/11/Data-Logo-3.png)
![Data-Logo-2](https://www.gapmaps.com/wp-content/uploads/2023/11/Data-Logo-2.png)
Globally consistent demographic datasets
Access to accurate, high quality demographic datasets has historically been challenging for brands looking to make location decisions. GapMaps provides globally consistent demographic data at small area grid levels so you can assess the potential of a market, not only in the major cities, but in local suburbs and regions (see table below for full list of metrics available in each country).
Some of our popular demographic datasets in the United States include:
Estimates & Projections
GapMaps provides the latest estimates and 5-year projections on a broad range of demographics variables including population size, households, income, labor force and dwellings.
![Demographics-1](https://www.gapmaps.com/wp-content/uploads/2023/12/Demographics-1.png)
![Crime-risk-3](https://www.gapmaps.com/wp-content/uploads/2024/06/Crime-risk-3.png)
CrimeRisk
Understand detailed crime risk indexes and projections for any location across the United States at the block or census block level. CrimeRisk is the culmination of a rigorous analysis spanning seven years of FBI crime statistics and detailed modelling to understand the relationship between crime and demographics.
Panorama Segmentation
Panorama consists of 68 segments across the United States which provides actionable insights on consumer behaviours based on the latest demographics, consumer preferences and attitudes data to help you better understand your target market.
![reatil](https://www.gapmaps.com/wp-content/uploads/2023/12/reatil.png)
![worker](https://www.gapmaps.com/wp-content/uploads/2023/12/worker.png)
Daytime & Non-Resident Population
Understand how many people work and travel within a local trade area and the number of business establishments across a database of nearly ten million businesses and 130 million employees available at block group level.
GapMaps Data Shopfront
You can browse the complete range of GapMaps data products and pricing in our GapMaps Data Products Shopfront. Filter by country or category to quickly find the data you need.
![Storefront1](https://www.gapmaps.com/wp-content/uploads/2024/07/Storefront1.png)
Access directly in AWS
If you have an AWS account, you can access GapMaps Demographic data directly through the AWS Data Exchange, your one-stop-shop to securely find, subscribe to, and use third-party data in the cloud charged to your AWS bill.
![AWS Marketplace1](https://www.gapmaps.com/wp-content/uploads/2024/02/AWS-Marketplace1.png)
Summary of global demographic datasets
150m x 150m grids (Top 30 cities) Outside of cities: 1km x 1km grids
2023
2023
2023
2023
150m x 150m grids (Top 65 cities) Outside of cities: 1km x 1km grids
2022
Education
2022
(Cities with 50k+ residents)
2022
(SEC A + B)
2022
150m x 150m grids (Tier 1, 2, 3 cities) Outside of cities: 1km x 1km grids
2023
2023
2023
2023
150m x 150m grids Outside of cities: 1km x 1km grids
2023
2023
(Tier 1-3 cities)
2023
Population Estimates (2022)
Historic Population (2011-2022)
Forecast Population-SA2 Level
(2023-2036)
Age Projections-SA2 Level
(2023-2036)
2021
(Workers, Worker Occupation, Count of Businesses)
SA2 Level
Population (2020 Census)
Population Estimates (Current Year)
Forecast Population
(5 years)
Population* (eg. Age, Sex, Race, Marital Status), Labour Force*, Households*, Income*, Dwellings*, Non-resident population (overnight tourists), Consumer Expenditures*, Daytime Demographics, Retail Potential & Gap*, Environmental Risk, CrimeRisk*, Panaroma Can Am segmentation.
2021
Population (eg. age, sex, age by sex), Labour Force, Households, Income, Dwellings, Panorama Can Am segmentation, Consumer Expenditures, Household Wealth
150m x 150m grids Outside of cities: 1km x 1km grids
(major cities)
2022
2022
2022
2022
*Five year projections available